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Taylor, Charles R.

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Stand Alone

Cross-cultural buyer behavior
China hands
New directions in international advertising research
Cross-Cultural Buyer Behavior. Advances in International Marketing, Volume 18
Cross-cultural Buyer Behavior
Snow job: Canada, the United States and Vietnam (1954 to 1973)
Radical tories: the conservative tradition in Canada
World War III and the destiny of America
Measurement and Research Methods in International Marketing
Leveraged Marketing Communications The Importance of Studying the Transfer of Object-To-Brand Associations
Leveraged Marketing Communications: The Importance of Studying the Transfer of Object-To-Brand Associations
Humor in Advertising: Classic Perspectives and New Insights
Cross-Cultural Buyer Behavior