Author Description

Appropriate for college and university business courses, specifically Strategic Management and Canadian Business Policy. This text provides a set of procedures and concepts to help business students identify strategic issues, analyze these issues, and implement solutions. This is the course where students begin to apply strategic thinking by drawing on the functional information they have previously learned in their business program. The text is written to complement the new edition of Strategic Management: A Canadian Casebook, Fifth Edition, and is used in college, university, and company strategic management courses alike.