Author Description

MindTap Management with Live Plan for Longenecker/Petty/Palich/Hoys Small Business Management: Launching & Growing Entrepreneurial Ventures, 18th Edition helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App. Read or listen to the text and study with the aid of instructor notifications, flashcards, and practice quizzes. MINDTAP HELPS YOU GEAR UP FOR ULTIMATE SUCCESS. Track your scores and know where you need to focus efforts. Stay motivated toward goals. With the addition of Live Plan, the industry gold standard for business planning and modeling software, youll have the most professional and practical tool available for developing your business model. MINDTAP HELPS YOU MAKE THE TEXT YOURS. No one knows what works for you better than you. Highlight key text, add notes, and create custom flashcards. When its time to study, gather it all into a guide.