Author Description

Every beautifully crafted software user experience has the fingerprints of talented designers all over it. And yet, most technology teams are not led by designers. Even non-design led organizations can be hospitable homes for great designers, but most are not. If you're a designer looking to lead your organization to a future of making finely crafted software that customers fall in love with, then this book is for you. While there is no magic bullet, this book is a detailed discussion of a framework and values system in which designers can not only thrive but grow to lead engineering teams to create amazing software user experiences.