Author Description

This extremely readable, highly regarded, and widely adopted text present innovative ways for applying calculus to real-world situations in the business, economics, life science, and social science disciplines. The text's straightforward, engaging approach fosters the growth of both mathematical maturity and an appreciation for the usefulness of mathematics. The authors' tried and true formula — pairing substantial amounts of graphical analysis and informal geometric proofs with an abundance of hands-on exercises — has proven to be tremendously successful. Functions, derivatives, applications of the derivative, techniques of differentiations, exponential and natural logarithm functions, definite integral, variables and trigonometric functions. For individuals interested in a brief introduction to calculus applications.