Author Description

TABLE OF CONTENTS; General sources for international business research -- Accounting standards and practices -- Company information: issues -- Company information: directory sources -- Company information: financial sources -- Company information: electronic sources -- Corporate affiliations and corporate change -- Special topics: international credit information and rankings -- International marketing: issues and sources -- International marketing research -- Advertising, direct marketing, and media -- Exporting and importing -- Economic statistics -- Industry information -- International trade and payments -- International financial markets -- Appendix A: selecting a company directory - a checklist -- Appendix B: glossary - company definitions -- Appendix C: synthesis of accounting standards in 48 countries -- Appendix D: sample U.K. and French balance sheets -- Appendix E: disclosure requirements of major stock exchanges -- Appendix F: size of enterprises -- Appendix G: selecting an international database -- Appendix H: broadcast TV operators in OECD countries -- Appendix I: basic guide to exporting -- Appendix J: OECD country sources and coding schemes.