Author Description

Foundations in Strategic Management examines the process, environment and implementation of successful management in the corporate arena. The refined content of this edition is in line with current classroom instruction, while the traditional economic process model, the resource-based model, and the stakeholder theory continue to be included. Concise delivery and instructional freedom to customize the curriculum make this text an ideal teaching tool. New coverage includes strategizing in the global arena, challenges of increased globalisation and a more dedicated coverage of ethics.