In this hard-hitting and timely book, Paul R. Ehrlich and Anne H. Ehrlich challenge those who use appealing but misleading rhetoric to downplay the reality and importance of global environmental problems. Such efforts to undermine and misinterpret environmental data, labeled the brownlash by the Ehrlichs, prolong an already difficult search for solutions and are deeply disturbing to environmental scientists.In this book, the Ehrlichs contrast anti-environmental rhetoric with the consensus view of the scientific community, tackling head-on such issues as population growth, decertification, food production, global warming, ozone depletion, acid rain, and biodiversity loss.The book provides an eye-opening look at current environmental problems and the fundamental importance of the scientific process in solving them. It presents unique insight into the sources and implications of anti-environmental rhetoric, and provides readers with a valuable means of understanding and refuting the feel-good fables that constitute the brownlash.