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Global Business: Environments and Strategies: Managing for Global Competitive Advantage
Product Description This book aims to increase understanding of global business issues and help managers to develop a global business mindset. Approaching international business from a Southern African and global point of view, the authors put Southern Africa's place in the 'global village' in perspective. About the Author Johan Hough, Professor, University of South Africa. Ernst Neuland, Professor, University of Pretoria. Ronel Erwee, Professor, University of Southern Queensland.
Page Count:
400
Publication Date:
2001-01-25
AFRICA_FOREIGN RELATIONS
INTERNATIONAL BUSINESS ENTERPRISES
Strategic alliances (business)
AFRICA, SOUTHERN_FOREIGN RELATIONS
Globalization
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