
This concepts only text provides students with timely, rigourous, and relevant content in an engaging style to spur their interest and excitement in the course. Dess covers all of the traditional topics, plus hot topics like entrepreneurship, knowledge management, e-commerce and internet strategies, in addition to a brand new chapter on Industry Change and Competitive Dynamics. Supporting the core concepts are numerous applications from Canadian business practice bringing the content to life. The third Canadian edition of Strategic Management: Creating Competitive Advantages helps students learn to make the right decisions and analyze business decisions in a modern environment. A schematic chapter map and chapter objectives keep students oriented, and real life examples and cases give students a view of how strategic management is done right (and wrong) in Canada and throughout the world. Designed to accompany Beamish, Cases in Strategic Management, instructors will find a useful matrix inside the front cover, cross referencing Dess chapters to Beamish cases.
Page Count:
432
Publication Date:
2011-11-01
ISBN-10:
0070401810
ISBN-13:
9780070401815
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