Author Description

Prepare your company for tomorrow's brave new world of competition and you'll ensure its survival -- and growth -- over the long term. Tomorrow's Competition takes a daring look at the future order of business and discusses how to compete in a world where 'the customer is king, quality has become equality, and no industry will need a major third supplier.' Author Mack Hanan proposes six proven battle strategies tested by leading-edge companies such as Kodak, Toyota, and Patagonia.