Studies have found that the purchasing power of American women is potentially the greatest in the world. So why not support the rights of women while you shop? Fun to read, easy to use, and packed with the latest information available, The Feminist Dollar gives you the basic facts about gender fairness and equity as it is - or is not - practiced by corporations and governments, so that you can make informed decisions about the policies you want to support when buying merchandise and traveling abroad. Among the almost 400 companies covered here that make and market the products you buy and use every day, you will discover which promote women, have generous childcare or family leave policies, or contribute to organizations that benefit women, so that you can apply economic pressure where it can make a difference. Also, you will find the FEM - feminist evaluation measure - ratings of some of the states and countries to which you might travel.