Author Description

"The Practical Media Dictionary is an essential guide to understanding how the media works and how people in the media talk to each other about their industry. It makes the media accessible, untangles the jargon and provides you with the knowledge to participate in the production of practical media products. The definitions are clear, uncomplicated and easy to understand relying on very little previous media knowledge. Technical terms are fully explained in everyday language." "If you are studying or starting work in the media, this dictionary is an essential companion and a comprehensive guide to successful and practical media production."--Jacket.