Author Description

This first volume focusing on corporate identity is the most comprehensive collection of trademarks currently available. It methodically covers sports and recreation, construction and real estate, farming and food, restaurants and boutiques, fashion and apparel, cosmetics and pharmacy, power and energy, plastics and chemistry, broadcasting, entertainment, banks and securities, insurance and investments. It is thoroughly international and covers every area of corporate identity imaginable. Volume one includes athletics, entertainment, construction, and finance. Famous brands featured include Doradel Pictures, Warner Bros, and de Beers, plus a host of sporting teams such as the Anaheim Angels, Seattle Mariners, Boston Red Sox, and Texas Rangers. Essential reference material for serious corporate designers.