This is an open access book. Doctoral Program of Economics and Business Faculty, Universitas Sebelas Maret organizes the 2022 International Colloquium onBusiness and Economics. The conference will be conducted bothonline and offline (hybrid) in Economic Faculty of UNS, Solo, onSeptember 27-28, 2022. In this conference, 30 papers were selectedfor international proceedings. Faculty of Economics and Business Universitas Sebelas Maret is one ofthe respectable Business School in Indonesia. In the recent releasefrom the Times Higher Education (THE), the faculty is categorized asTop 10 Economics and Business Faculty among hundreds University inIndonesia. Currently, our faculty have 3 undergraduate degrees, 3master’s degrees, and 1 doctoral degree program and all of them areaccredited with a rank “A”.