
This 7th edition of PR News’ Crisis Management Guidebook brings together the latest research, case studies and expertise from the field of crisis management. Communications professionals will walk away with the know-how to create an effective step-by-step crisis action plan applicable to organizations of all types and sizes. Within these pages, you'll find guidance on issues ranging from internal communications to social media tactics to handling the press. Chapters Include: -Overview & Research -Media Relations -Internal Communications -Issues Management -Social Media -Litigation PR -The Crisis Plan -Case Studies Find out more at: www.prnewsonline.com/crisis-management-guidebook-vol7
Page Count:
0
Publication Date:
2014-01-01
ISBN-10:
0991447387
ISBN-13:
9780991447381
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