Author Description

Pearson+ gives you access to much more than your eTextbook. Most titles also include audiobooks, study notes, flashcards and more to help you thrive in the classroom. For 1- or 2-semester courses in Business Statistics. Statistics with emphasis on interpreting results Basic Business Statistics makes statistics understandable by exploring concepts in the context of specific business problems and situations. In line with the ASA's Guidelines for Assessment and Instruction (GAISE), the authors emphasize interpretation, analysis and communication of statistical results using several data analysis tools. Examples are drawn from various functional areas of business, giving learners ample practice in applying statistics to business decision making. Integrated throughout are exemplars of and instructions for using data analysis tools such as Microsoft® Excel®, JMP®, Minitab® and Tableau®. The 15th Edition adds new content on regression and analytics, new and updated cases, and new or revised content throughout.