Author Description

Showing how language and the world are interrelated, this book examines the ecolinguistic perspective in a wide range of domains including ecotourism, advertising, green campaigns, and environmental impact assessments. It provides the concepts and linguistic tools needed to gain a critical understanding of the role of language in shaping environmental attitudes and actions. The author argues that environmental problems require multiple perspectives for their solution and that preserving language diversity is a necessary part of preserving biodiversity. This book can be used as an introduction to the growing field of ecolinguistics or to add a linguistic perspective to environmental studies, environmental impact planning, ecotourism, and philosophy.