
Hospitality management spans all aspects of the hotel, foodservice, restaurant, and travel and tourism businesses, including operations, marketing and sales. This is an introductory textbook for those studying hospitality management, the book incorporates the data and trends that the author has gathered in his interviews with hospitality industry professionals. It provides a comprehensive treatment of the industry and includes learning objectives, summaries, review questions, key terms and concepts. It contains an international chapter, and real-world experiences. Hospitality management spans all aspects of the hotel, foodservice, restaurant, and travel and tourism businesses, including operations, marketing and sales. This is an introductory textbook for those studying hospitality management.
Page Count:
626
Publication Date:
1999-01-01
ISBN-10:
0471252034
ISBN-13:
9780471252030
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