Designed To Equip Students With The Skills For Effective Business Communication, Communicating For Results Offers Practical, Classroom-tested Instruction Not Just In Grammar But In The Rhetorical Techniques And Persuasive Strategies That Students Need To Become Effective Writers And Speakers.supplemented With Abundant Group And Individual Activities To Reinforce Key Principles And Help Students Hone Their Skills, This Invaluable Text Will Teach Students To Communicate With Confidence.