Author Description

<p>Don't restrict your creative property to one media channel. Make the essential leap to transmedia </p> <p>From film to television to games and beyond, <i>Storytelling Across Worlds </i>gives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today's audience for its favorite creative property. </p> <p>This, the first primer in the field for both producers and writers, teaches you how to: </p> <ul> <p></p></ul> <p>* Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives</p> <ul> <p></p> <p></p></ul> <p>* Create writing and production bibles for transmedia property</p> <ul> <p></p> <p></p></ul> <p>* Monetize your stories across separate media channels</p> <ul> <p></p> <p></p></ul> <p>* Manage transmedia brands, marketing, and rights</p> <ul> <p></p> <p></p></ul> <p>* Work effectively with writers and producers in different areas of production </p> <ul> <p></p> <p></p></ul> <p>* Engage audiences with transmedia storytelling</p> <ul> <p></p></ul> <p>Up-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure-to-be enduring topic in modern media.</p>