
<p>'This is the media and society text that critical scholars have been waiting for'.<br> - Professor Mark Andrejevic, Pomona College</p> <p>This book unpacks the role of the media in social, cultural and political contexts and encourages you to reflect on the power relationships that are formed as a result.</p> <p> </p> <p> </p> <p>Structured around the three cornerstones of media studies; production, content and participation, this is an ideal introduction to your studies in media, culture and society. The book: </p> <p> </p> <p> </p> <ul> <li>Evaluates recent developments in media production, industries and platforms brought about the emergence of interactive media technologies.</li> <li>Examines the shifting relationship between media production and consumption instigated by the rise of social and mobile media, recasting consumption as ‘participation’.</li> <li>Explores the construction of texts and meanings via media representations, consumer culture and popular culture, as well as the relationship between politics and public relations.</li> <li>Assesses the debates around the creative and cultural labour involved in meaning-making.</li> <li>Includes a companion website featuring exercise and discussion questions, links to relevant blogs and web material, lists of further reading and free access to key journal articles.</li> </ul> <p> </p>
Page Count:
352
Publication Date:
2015-02-05
ISBN-10:
1446267695
ISBN-13:
9781446267691
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