Author Description

Using the case study as the key feature, this book deals with the major requirements for success in running a small business. Areas covered include choice of business structure, finance, budgeting, accounting and operations management. The modification of the techniques required to be successful are explained in terms of the entrepreneurial approach. Contains an index. Both Janek Ratnatunga and Claudio Romano are professors in accounting at Monash University, and Laurie Lourens is a lecturer in commerce at La Trobe University.