This Title Identifies A New Family Model Geared For The Post-industrial Economy. The Blue Family Paradigm Emphasises The Importance Of Women's, As Well As Men's, Workforce Participation, Egalitarian Gender Roles, And The Delay Of Family Formation Until Both Parents Are Emotionally And Financially Ready. By Contrast, The Red Family Paradigm Rejects These New Family Norms, Viewing The Change In Moral And Sexual Values As A Crisis. The Authors Show How The Red-blue Divide Goes Much Deeper Than This Value System Conflict.