Literary Culture Has Become A Form Of Popular Culture Over The Last 15 Years Thanks To The Success Of Televized Book Clubs, Film Adaptations, Big-box Book Stores, Online Bookselling, And Face-to-face And Online Book Groups. This Volume Offers A Critical Analysis Of Mass Reading Events And The Contemporary Meanings Of Reading In The Uk, Usa, And Canada Based On Original Interviews And Surveys With Readers And Event Organizers. Reading -- Television -- Radio -- Money -- Worker -- Reader -- Book. By Danielle Fuller And Denel Rehberg Sedo. Includes Bibliographical References (p. [309]-339) And Index.