Author Description

An intruder at the royal table -- Everything started with a crisis -- Taste and status: the invention of the "gourmet" in early bourgeois society -- A voice in the wilderness -- The Médoc connection: transnational knowledge transfer or industrial espionage? -- Conquering the queen's palate -- Thwarted: too modern for the time -- Quantity beats quality: the challenge of the phylloxera plague -- The comeback: shape and consolidation of a brand -- New wine, new conflicts: industrial wineries, small winegrowers and the state -- The globalization trap: challenges and opportunities for Rioja wine in the 21st century.