Understanding Popular Culture -- Shopping For Pleasure -- Reading The Beach -- Video Pleasures -- Madonna -- Romancing The Rock -- Everyday Quizzes Everyday Life -- News, History, And Undisciplined Events -- Popular News -- Searing Towers. John Fiske ; With New Introductory Essay On Why Fiske Still Matters, By Henry Jenkins, And With A New Discussion On The Topic Of Reading Fiske And Understanding The Popular, Between Kevin Glynn, Jonathan Gray And Pamela Wilson. Originally Published: Boston : Unwin Hyman, 1989. Includes Bibliographical References And Index.