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Appropriate for Introduction to Mass Communication and Media and Society courses found in Journalism, Film Studies, Communication, Sociology, Canadian Studies and English departments at both universities and colleges.A leader in the Canadian mass communication market, The Media of Mass Communication, 3CE builds on the success of its previous two editions. This text has been extensively revised to incorporate the numerous changes reflected in the world of mass communications and includes a brand new chapter on globalization titled The Global Mass Media (Chapter 14). The text offers a new interior design, new pedagogical aids, updated and increased Canadian content, and a robust companion website.