This is an open access book. We would like to invite you to join our The 8th Global Conference on Business, Management and Entrepreneurship. The conference will be held in GH Universal Hotel Bandung, Indonesia, on August 8th, 2023 with topic Digital-Based Business in Improving Community Creative Economy Growth in the New Normal Era Conference Scope & Topics: Organizational Behavior, Leadership and Human Resources Management Innovation, IT, Operations and Supply Chain Management Marketing Management, Financial Management and Accounting, Economics Education Strategic Management, Entrepreneurship and Contemporary Issues, Green Business