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Excerpt from Responding to Technological Change: From Issue Interpretation to Strategic Choice This paper develops an interpretive model of strategic responses to a fundamental technological change to explain strategic choices made by tax-return preparation firms in response to the recent initiative of the Internal Revenue Service (irs) to accept electronic returns of individual tax-returns. Representing a significant point of departure in the management processes of return-preparation firms, electronic filing of tax-returns has the potential to change radically the structural and competitive characteristics of the market; and firms in the return preparation services industry have faced the challenge of responding to its potentially widespread and significant impact (venkatraman Kambil, The return-preparation industry, thus, provides a useful setting for investigating the impact of issue interpretation on strategic decisions made in response to technological change. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.