Author Description

Whether you are looking for information on writing and speaking in general or for some particular assignment - for example, for a presentation, organizing a meeting, writing a business letter, a press release or a CV - this guide to writing and speaking seeks to provide the guidance and ideas needed to communicate more effectively and to achieve greater success. The guide covers a wide range of topics, and provides both practical quick-reference advice on specific topics as well as more detailed, self-help chapters on the English language, on the process of writing, and on getting your message across effectively. The more detailed chapters tackle areas such as audience, different ways of communicating, grammar, vocabulary, spelling, punctuation, speech, planning, researching, drafting and revising a piece of writing, and using technology. The text is designed specifically as a practical guide for general readers and for post-16 students. Advisers from the fields of business, law, government, teaching, marketing, and publishing have all had input into the text, making it up-to-date and relevant to the needs of the reader. The text is two-colour throughout, with illustrations and examples to help explain the points being made. "You Try" boxes allow the reader to have a go at some of the ideas suggested, and distinctively designed summary boxes highlight the key points to help them pick up information quickly.