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A. Parasuraman

Stand Alone

I/M Marketing Research
Marketing Research
Ama Educators' Proceedings Enhancing Knowledge Development in Marketing 1990
Marketing Research, 2009 Ed
A Conceptual Model of Service Quality and Its Implications for Future Research (Report No 84-106)
Techno-Ready Marketing: How and Why Your Customers Adopt Technology
Marketing Research
A. Parasuraman — Books & Biography | Menrva Books | MenrvaBooks