
Marketing Management 12/E This is the number 1 selling marketing management textbook worldwide because it consistently delivers on its brand to be the first to reflect changes in marketing theory and practice. Marketing PlanPro Premier 3/E Palo Alto's highly rated software program that guides students through the development of a structured marketing plan. This software includes an introductory video, help wizards, and other valuable features to guide users through marketing analysis and plan for each element of the marketing mix.
Page Count:
0
Publication Date:
2007-11-29
ISBN-10:
1405893206
ISBN-13:
9781405893206
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